L. Aksoy
Dr. Lerzan Aksoy is an Full Professor of Marketing at Fordham Business School (USA - New York). Her research interests include consumer satisfaction and its relationship to customer loyalty and firm performance, customer relationship management and managing customers as assets. She is co-author and/or editor of four books in addition to numerous articles. She has received best paper awards from the Journal of Marketing, Journal of Service Management and Managing Service Quality (twice), and has received the Citations of Excellence “Top 50” award. She was finalist for best paper in the Journal of Service Research. In addition to serving on the Editorial Review Boards of leading journals, she has also received best reviewer awards from the Journal of Service Research and Journal of Service Management.